/* =========================================================
   K&R Digitalbau – Website
   Design nach der ADS24-Landingpage (ads24.pages.dev):
   hellgrauer Grund, weiße Karten, Markenblau als einziger Akzent,
   schwarze Sektionen, General Sans für Titel, Switzer für Text.
   Alles lokal: keine Schriften, Skripte oder Bilder von fremden
   Servern – so verspricht es die Datenschutzerklärung (Punkt 7/8).
   ========================================================= */

@font-face{font-family:"General Sans";src:url(../fonts/general-sans-400.woff2) format("woff2");font-weight:400;font-style:normal;font-display:swap}
@font-face{font-family:"General Sans";src:url(../fonts/general-sans-500.woff2) format("woff2");font-weight:500;font-style:normal;font-display:swap}
@font-face{font-family:"General Sans";src:url(../fonts/general-sans-600.woff2) format("woff2");font-weight:600;font-style:normal;font-display:swap}
@font-face{font-family:"Switzer";src:url(../fonts/switzer-400.woff2) format("woff2");font-weight:400;font-style:normal;font-display:swap}
@font-face{font-family:"Switzer";src:url(../fonts/switzer-500.woff2) format("woff2");font-weight:500;font-style:normal;font-display:swap}

:root{
  --blue:#0004f6;
  --blue-rgb:0,4,246;          /* dieselbe Farbe als RGB – beim Farbwechsel beide Zeilen ändern */
  --black:#000;
  --ink:#201d1d;
  --bg:#f2f2f2;
  --white:#fff;
  --muted:#666;
  --line:rgba(0,0,0,.12);
  --line-dark:rgba(255,255,255,.18);

  --font-title:"General Sans","Helvetica Neue",Arial,sans-serif;
  --font-body:"Switzer","Helvetica Neue",Arial,sans-serif;

  --h1:clamp(2.6rem,5.05vw,5.44rem);
  --h2:clamp(2.1rem,3.76vw,4.06rem);
  --h3:clamp(1.6rem,2.14vw,2.31rem);
  --h4:clamp(1.25rem,1.62vw,1.75rem);
  --para:clamp(1.05rem,1.22vw,1.3125rem);

  --pad-x:clamp(16px,2.9vw,50px);
  --max-w:1400px;
  --radius:12px;
  --radius-sm:8px;
  --sp-1:.5rem;--sp-2:1rem;--sp-3:1.5rem;--sp-4:2.5rem;--sp-5:4rem;
  --sp-6:clamp(4.5rem,8vw,8rem);
  --nav-h:4.4rem;
  --ease:cubic-bezier(.625,.05,0,1);
}

*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth;scroll-padding-top:calc(var(--nav-h) + 2rem)}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}}
body{margin:0;background:var(--bg);color:var(--black);font-family:var(--font-body);font-size:16px;line-height:1.5;
  -webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;overflow-x:hidden}
img,video,svg{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
button,input,select,textarea{font:inherit;color:inherit}
:focus-visible{outline:3px solid var(--blue);outline-offset:3px;border-radius:4px}

h1,h2,h3,h4{font-family:var(--font-title);font-weight:500;letter-spacing:-.04em;margin:0;overflow-wrap:break-word}
h1{font-size:var(--h1);line-height:1.02}
h2{font-size:var(--h2);line-height:1.05}
h3{font-size:var(--h4);line-height:1.12;letter-spacing:-.03em}
h4{font-size:1.25rem;line-height:1.2;letter-spacing:-.025em}
p{margin:0 0 var(--sp-2)}
.blue{color:var(--blue)}
.sr-only{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0}
.skip{position:absolute;left:1rem;top:-4rem;z-index:300;background:var(--blue);color:#fff;padding:.7rem 1rem;border-radius:var(--radius-sm)}
.skip:focus{top:1rem}

.wrap{max-width:var(--max-w);margin:0 auto;padding-left:var(--pad-x);padding-right:var(--pad-x)}
.wrap--narrow{max-width:980px}
.section{padding:var(--sp-6) 0;position:relative}
.section--dark{background:var(--black);color:var(--white)}
.section--white{background:var(--white)}
.center{text-align:center}
.lead{font-size:var(--para);line-height:1.5;color:var(--ink);max-width:62ch}
.center .lead{margin-left:auto;margin-right:auto}
.section--dark .lead{color:rgba(255,255,255,.72)}
.head{margin-bottom:clamp(2.5rem,5vw,4.5rem)}
.head h2{max-width:20ch}
.head.center h2{margin-left:auto;margin-right:auto}
.head .lead{margin-top:var(--sp-3);margin-bottom:0}
.label{color:var(--blue);font-family:var(--font-title);font-weight:500;font-size:.9375rem;letter-spacing:-.01em;display:block;margin-bottom:var(--sp-2)}
.section--dark .label{color:var(--white);opacity:.85}

/* ---------- Buttons (wie ADS24: Fläche + separater Pfeil-Block) ---------- */
.btn-group{display:inline-flex;align-items:stretch;gap:4px;vertical-align:top;max-width:100%}
.btn{position:relative;overflow:hidden;isolation:isolate;display:inline-flex;align-items:center;justify-content:center;text-align:center;
  font-family:var(--font-title);font-weight:500;font-size:1rem;letter-spacing:-.01em;line-height:1.25;
  background:var(--blue);color:var(--white);border:0;cursor:pointer;padding:1.1em 1.7em;border-radius:var(--radius);min-height:3.75em;
  transition:background-color .6s var(--ease),color .6s var(--ease)}
.btn::before{content:"";position:absolute;inset:0;z-index:-1;background:var(--black);transform:translateY(101%);transition:transform .55s var(--ease)}
.btn--dark{background:var(--black)}
.btn--dark::before,.btn--light::before{background:var(--blue)}
.btn--light{background:var(--white);color:var(--black)}
.btn__t{position:relative;display:block;overflow:hidden}
.btn__t span{display:block;transition:transform .55s var(--ease)}
.btn__t span+span{position:absolute;left:0;right:0;top:0}
.btn__t span+span{transform:translateY(110%)}
.btn__arrow{display:inline-flex;align-items:center;justify-content:center;flex:0 0 auto;width:4rem;min-height:3.75em;border-radius:var(--radius);
  background:var(--white);color:var(--black);transition:background-color .6s var(--ease),color .6s var(--ease)}
.btn__arrow svg{width:18px;height:18px;transition:transform .5s var(--ease)}
.btn-group--onwhite .btn__arrow,.btn-group--dark .btn__arrow{background:var(--black);color:var(--white)}
.btn-group--light .btn__arrow{background:var(--blue);color:var(--white)}
@media(hover:hover){
  .btn:hover::before{transform:translateY(0)}
  .btn--light:hover{color:var(--white)}
  .btn:hover .btn__t span:first-child{transform:translateY(-110%)}
  .btn:hover .btn__t span+span{transform:translateY(0)}
  .btn-group:hover .btn__arrow{background:var(--blue);color:var(--white)}
  .btn-group--light:hover .btn__arrow,.btn-group--onwhite:hover .btn__arrow,.btn-group--dark:hover .btn__arrow{background:var(--blue);color:var(--white)}
  .btn-group--dark:hover .btn__arrow{background:var(--white);color:var(--black)}
  .btn-group:hover .btn__arrow svg{transform:translate(2px,2px)}
}
.link-arrow{font-family:var(--font-title);font-weight:500;color:var(--blue);display:inline-flex;align-items:center;gap:.4em;letter-spacing:-.01em;
  transition:transform .45s var(--ease)}
.link-arrow svg{width:16px;height:16px}
.section--dark .link-arrow,.closer .link-arrow{color:var(--white)}
@media(hover:hover){.link-arrow:hover{transform:translateX(5px)}}
.cta-row{display:flex;flex-wrap:wrap;gap:var(--sp-2) var(--sp-3);align-items:center}
.center .cta-row,.cta-row--center{justify-content:center}

/* Häkchen-Zeile unter Buttons */
.ticks{list-style:none;margin:var(--sp-3) 0 0;padding:0;display:flex;flex-wrap:wrap;gap:.5rem 1.4rem;font-size:.9375rem;color:var(--ink)}
.center .ticks,.ticks--center{justify-content:center}
.ticks li{display:flex;align-items:center;gap:.45rem}
.ticks svg{width:16px;height:16px;color:var(--blue);flex:0 0 16px}
.section--dark .ticks,.closer .ticks{color:rgba(255,255,255,.8)}
.section--dark .ticks svg,.closer .ticks svg{color:var(--white)}

/* ---------- Navigation ---------- */
.nav{position:fixed;top:var(--sp-2);left:0;right:0;z-index:80;padding:0 var(--pad-x);pointer-events:none}
.nav__inner{max-width:var(--max-w);margin:0 auto;display:flex;align-items:stretch;gap:4px;pointer-events:auto}
.nav__bar{background:var(--white);border-radius:var(--radius);display:flex;align-items:center;justify-content:space-between;gap:var(--sp-3);
  padding:0 1.5rem;flex:1;min-height:var(--nav-h);box-shadow:0 1px 2px rgba(0,0,0,.04),0 10px 30px rgba(0,0,0,.06);margin-right:calc(var(--sp-2) - 4px)}
.nav__cta .btn__arrow,.nav__menu{box-shadow:0 1px 2px rgba(0,0,0,.04),0 10px 30px rgba(0,0,0,.06)}
.brand{display:flex;align-items:center;gap:.7rem;font-family:var(--font-title);font-weight:600;font-size:1.35rem;letter-spacing:-.045em;white-space:nowrap}
.brand img{height:30px;width:auto;transition:transform .7s var(--ease)}
@media(hover:hover){.brand:hover img{transform:translateY(-2px) scale(1.04)}}
.nav__links{display:flex;gap:1.6rem;font-family:var(--font-title);font-weight:500;font-size:1.0625rem;letter-spacing:-.02em}
.nav__links a{position:relative;padding:.4rem 0;transition:color .4s var(--ease)}
.nav__links a::after{content:"";position:absolute;left:0;right:0;bottom:0;height:2px;background:var(--blue);transform:scaleX(0);transform-origin:right;transition:transform .5s var(--ease)}
@media(hover:hover){.nav__links a:hover{color:var(--blue)}.nav__links a:hover::after{transform:scaleX(1);transform-origin:left}}
.nav__cta{display:flex;gap:4px}
.nav__cta .btn{min-height:var(--nav-h);padding:0 1.8rem}
.nav__cta .btn__arrow{min-height:var(--nav-h)}
.nav__menu{display:none;width:var(--nav-h);min-height:var(--nav-h);border:0;border-radius:var(--radius);background:var(--white);cursor:pointer;
  align-items:center;justify-content:center;padding:0}
.nav__menu span{display:block;width:20px;height:2px;background:var(--black);border-radius:2px;position:relative;transition:background .3s}
.nav__menu span::before,.nav__menu span::after{content:"";position:absolute;left:0;width:20px;height:2px;background:var(--black);border-radius:2px;transition:transform .45s var(--ease)}
.nav__menu span::before{top:-6px}.nav__menu span::after{top:6px}
.nav.is-open .nav__menu span{background:transparent}
.nav.is-open .nav__menu span::before{transform:translateY(6px) rotate(45deg)}
.nav.is-open .nav__menu span::after{transform:translateY(-6px) rotate(-45deg)}
@media(max-width:1080px){.nav__links{gap:1.1rem;font-size:1rem}.nav__cta .btn{padding:0 1.2rem}}
@media(max-width:960px){
  :root{--nav-h:3.8rem}
  .nav__links{display:none}
  .nav__menu{display:flex}
  .nav__cta .btn__arrow{display:none}
  .nav__cta .btn{padding:0 1.05rem;font-size:.95rem}
  .nav__bar{padding:0 1rem;margin-right:0}
  .brand{font-size:1.15rem;gap:.55rem}
  .brand img{height:26px}
}
@media(max-width:420px){.brand__name{display:none}}

/* Mobiles Menü */
.sheet{position:fixed;inset:0;z-index:70;background:var(--bg);padding:calc(var(--nav-h) + 2.2rem) var(--pad-x) 2rem;display:flex;flex-direction:column;
  opacity:0;visibility:hidden;transform:translateY(-12px);transition:opacity .4s var(--ease),transform .5s var(--ease),visibility 0s .5s;overflow-y:auto}
.nav.is-open + .sheet,.sheet.is-open{opacity:1;visibility:visible;transform:none;transition:opacity .4s var(--ease),transform .5s var(--ease)}
.sheet__links{list-style:none;margin:0;padding:0;border-top:1px solid var(--line)}
.sheet__links a{display:flex;justify-content:space-between;align-items:center;padding:1.05rem 0;border-bottom:1px solid var(--line);
  font-family:var(--font-title);font-weight:500;font-size:1.6rem;letter-spacing:-.035em}
.sheet__links svg{width:18px;height:18px;color:var(--blue)}
.sheet__sub{margin-top:1.6rem;display:grid;grid-template-columns:1fr 1fr;gap:.55rem 1rem;font-size:.98rem;color:var(--ink)}
.sheet__sub b{grid-column:1/-1;font-family:var(--font-title);font-weight:500;color:var(--blue);font-size:.9rem;margin-top:.4rem}
.sheet .btn-group{margin-top:1.8rem;width:100%}
.sheet .btn{flex:1}
body.menu-open{overflow:hidden}

/* ---------- Hero ---------- */
.hero{padding:calc(var(--nav-h) + var(--sp-5)) 0 var(--sp-6);position:relative;overflow:hidden}
.hero .wrap{position:relative;z-index:1}
.hero__stack{display:flex;flex-direction:column;align-items:center;text-align:center}
.hero__stack h1{max-width:17ch}
h1 .l{display:block}
.hero:not(.hero--sub) .hero__stack h1{max-width:none}
.hero__stack .lead{margin-top:var(--sp-3);margin-bottom:0;max-width:58ch}
.hero__stack .cta-row{justify-content:center;margin-top:var(--sp-4)}
.hero--sub .hero__stack h1{max-width:19ch}
.badge{display:inline-flex;align-items:center;gap:.7rem;background:var(--white);border-radius:var(--radius-sm);padding:.55rem .85rem;
  font-family:var(--font-title);font-weight:500;font-size:.98rem;letter-spacing:-.02em;margin-bottom:var(--sp-3);max-width:100%}
.badge img{height:20px;width:auto;flex:0 0 auto}
.badge__chip{background:var(--black);color:var(--white);border-radius:5px;padding:.22em .6em;font-size:.8125rem;white-space:nowrap}
.hero__canvas{position:absolute;top:-6%;right:-6%;width:66%;height:118%;pointer-events:none;z-index:0;color:var(--blue);
  -webkit-mask-image:linear-gradient(250deg,#000 6%,transparent 64%);mask-image:linear-gradient(250deg,#000 6%,transparent 64%)}
.hero__canvas--left{right:auto;left:-6%;-webkit-mask-image:linear-gradient(110deg,#000 6%,transparent 60%);mask-image:linear-gradient(110deg,#000 6%,transparent 60%)}
@media(max-width:900px){.hero__canvas{width:100%;right:-30%;height:60%;opacity:.55}.hero__canvas--left{display:none}}

/* Bühne im Hero – hier sitzt später das VSL (16:9, gleiche Breite) */
.stage{position:relative;width:100%;max-width:1060px;margin:var(--sp-4) auto 0;border-radius:20px;overflow:hidden;
  background:linear-gradient(180deg,#fafafa,#ededed);box-shadow:0 40px 90px rgba(0,0,0,.16),0 0 0 1px rgba(0,0,0,.06);aspect-ratio:16/9}
.stage__grid{position:absolute;inset:0;background-image:linear-gradient(rgba(0,0,0,.035) 1px,transparent 1px),linear-gradient(90deg,rgba(0,0,0,.035) 1px,transparent 1px);background-size:32px 32px}
.stage__caption{position:absolute;left:18px;bottom:16px;z-index:5;display:flex;align-items:center;gap:.5rem;background:rgba(24,24,26,.78);color:#fff;
  -webkit-backdrop-filter:blur(14px);backdrop-filter:blur(14px);border-radius:999px;padding:.45rem .9rem .45rem .7rem;font-family:var(--font-title);font-weight:500;font-size:.85rem;letter-spacing:-.01em}
.stage__caption i{width:8px;height:8px;border-radius:50%;background:#2fd06b;box-shadow:0 0 0 4px rgba(47,208,107,.2)}
@media(max-width:700px){.stage{aspect-ratio:4/5;border-radius:16px}.stage__caption{font-size:.78rem;left:12px;bottom:12px}}

/* Browser- und Handy-Attrappe mit Beispiel-Entwurf („Musterbau“, frei erfunden, als Beispiel gekennzeichnet) */
.mock-browser{position:absolute;left:6%;top:9%;width:70%;height:86%;background:#fff;border-radius:12px;box-shadow:0 24px 60px rgba(0,0,0,.14),0 0 0 1px rgba(0,0,0,.06);overflow:hidden;display:flex;flex-direction:column}
.mock-browser__bar{display:flex;align-items:center;gap:.7rem;padding:.6rem .8rem;border-bottom:1px solid rgba(0,0,0,.07);background:#f7f7f7}
.mock-browser__dots{display:flex;gap:5px}
.mock-browser__dots i{width:9px;height:9px;border-radius:50%;background:#d6d6d6}
.mock-browser__url{flex:1;max-width:60%;margin:0 auto;background:#fff;border:1px solid rgba(0,0,0,.08);border-radius:6px;font-size:.72rem;color:#777;padding:.22rem .6rem;text-align:center;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.mock-site{flex:1;display:flex;flex-direction:column;padding:4% 5% 0;gap:6%;font-family:var(--font-title);color:#111;text-align:left}
.ms-nav{display:flex;align-items:center;justify-content:space-between;font-size:clamp(.5rem,.9vw,.82rem);font-weight:500}
.ms-logo{display:flex;align-items:center;gap:.45em;font-weight:600;letter-spacing:-.03em}
.ms-logo i{width:1.3em;height:1.3em;border-radius:4px;background:#1b2a3a}
.ms-links{display:flex;gap:1.6em;color:#555}
.ms-btn{background:#1b2a3a;color:#fff;border-radius:6px;padding:.45em .9em}
.ms-hero{display:grid;grid-template-columns:1.05fr 1fr;gap:6%;align-items:center;flex:1;min-height:0}
.ms-eyebrow{font-size:clamp(.45rem,.75vw,.72rem);color:#8a6a3a;font-weight:500;margin-bottom:.7em;letter-spacing:.02em}
.ms-h{font-size:clamp(1rem,2.7vw,2.6rem);line-height:1;letter-spacing:-.045em;font-weight:500;margin-bottom:.4em}
.ms-p{font-family:var(--font-body);font-size:clamp(.45rem,.85vw,.82rem);color:#666;line-height:1.45;margin-bottom:1.2em;max-width:30ch}
.ms-ctas{display:flex;gap:.5em;font-size:clamp(.45rem,.8vw,.78rem);font-weight:500}
.ms-ctas span{border-radius:6px;padding:.6em 1em}
.ms-ctas span:first-child{background:#c8893c;color:#fff}
.ms-ctas span+span{border:1px solid rgba(0,0,0,.15)}
.ms-img{position:relative;height:100%;max-height:100%;border-radius:10px;overflow:hidden;background:linear-gradient(180deg,#cfe0ef 0%,#eef3f7 58%,#e8e2d6 58%,#e2dacb 100%)}
.ms-img b{position:absolute;bottom:42%;background:#1b2a3a;border-radius:2px 2px 0 0}
.ms-img b:nth-child(1){left:10%;width:22%;height:34%}
.ms-img b:nth-child(2){left:36%;width:28%;height:46%;background:#2b3e52}
.ms-img b:nth-child(3){left:68%;width:20%;height:26%;background:#c8893c}
.ms-img b::after{content:"";position:absolute;inset:14% 18%;background:repeating-linear-gradient(180deg,rgba(255,255,255,.55) 0 3px,transparent 3px 9px);opacity:.6}
.ms-img s{position:absolute;left:0;right:0;bottom:0;height:42%;background:linear-gradient(180deg,#d9cfbd,#cbbfa9)}
.ms-cards{display:grid;grid-template-columns:repeat(3,1fr);gap:3%;padding-bottom:4%}
.ms-cards span{border:1px solid rgba(0,0,0,.08);border-radius:8px;padding:.7em .8em;font-size:clamp(.45rem,.8vw,.78rem);font-weight:500;display:flex;align-items:center;gap:.5em}
.ms-cards span::before{content:"";width:1.2em;height:1.2em;border-radius:4px;background:#f1e6d6;flex:0 0 auto}

.mock-phone{position:absolute;right:6%;bottom:-6%;width:21%;aspect-ratio:9/19;background:#111;border-radius:clamp(14px,2.4vw,30px);padding:clamp(4px,.55vw,7px);
  box-shadow:0 30px 60px rgba(0,0,0,.28)}
.mock-phone__screen{width:100%;height:100%;background:#fff;border-radius:clamp(11px,2vw,24px);overflow:hidden;display:flex;flex-direction:column;padding:12% 8% 0;gap:5%;font-family:var(--font-title)}
.mp-top{display:flex;justify-content:space-between;align-items:center;font-size:clamp(.38rem,.7vw,.62rem);font-weight:600}
.mp-top i{width:1.1em;height:1.1em;border-radius:3px;background:#1b2a3a;display:inline-block;margin-right:.35em;vertical-align:-.15em}
.mp-burger{width:1.4em;height:.9em;background:linear-gradient(#111 0 0) top/100% 2px no-repeat,linear-gradient(#111 0 0) center/100% 2px no-repeat,linear-gradient(#111 0 0) bottom/100% 2px no-repeat}
.mp-img{height:30%;border-radius:8px;background:linear-gradient(180deg,#cfe0ef 0%,#eef3f7 55%,#d9cfbd 55%);position:relative;overflow:hidden}
.mp-img b{position:absolute;bottom:45%;left:28%;width:40%;height:42%;background:#2b3e52;border-radius:2px 2px 0 0}
.mp-h{font-size:clamp(.6rem,1.15vw,1.05rem);line-height:1;letter-spacing:-.04em;font-weight:500}
.mp-p{height:.35em;border-radius:3px;background:#e6e6e6;font-size:clamp(.6rem,1.1vw,1rem)}
.mp-p.short{width:70%}
.mp-btn{background:#c8893c;color:#fff;border-radius:6px;text-align:center;font-size:clamp(.38rem,.7vw,.62rem);padding:.7em;font-weight:500}
@media(max-width:700px){
  .mock-browser{left:5%;top:6%;width:90%;height:62%}
  .ms-hero{grid-template-columns:1fr}
  .ms-img{display:none}
  .ms-links{display:none}
  .ms-h{font-size:clamp(1.3rem,6.4vw,2rem)}
  .ms-p{font-size:.68rem}
  .ms-nav,.ms-ctas,.ms-cards span{font-size:.62rem}
  .mock-phone{right:8%;bottom:-8%;width:40%}
  .mp-h{font-size:.9rem}.mp-top,.mp-btn{font-size:.55rem}
}
/* Aufbau-Animation: die Teile setzen sich nacheinander zusammen */
html.js .stage [data-b]{opacity:0;transform:translateY(14px) scale(.985)}
html.js .stage.is-in [data-b]{opacity:1;transform:none;transition:opacity .8s var(--ease),transform .9s var(--ease);transition-delay:calc(var(--d,0) * 110ms + 150ms)}
html.js .stage .mock-phone{opacity:0;transform:translateY(40px)}
html.js .stage.is-in .mock-phone{opacity:1;transform:none;transition:opacity .9s var(--ease) 1.1s,transform 1.1s var(--ease) 1.1s}
html.js .stage .stage__caption{opacity:0;transform:translateY(8px)}
html.js .stage.is-in .stage__caption{opacity:1;transform:none;transition:opacity .6s var(--ease) 1.8s,transform .6s var(--ease) 1.8s}

/* ---------- Karten ---------- */
.grid{display:grid;gap:var(--sp-2)}
.grid--2{grid-template-columns:repeat(2,minmax(0,1fr))}
.grid--3{grid-template-columns:repeat(3,minmax(0,1fr))}
.grid--4{grid-template-columns:repeat(4,minmax(0,1fr))}
@media(max-width:1100px){.grid--4{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media(max-width:980px){.grid--3{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media(max-width:720px){.grid--2,.grid--3,.grid--4{grid-template-columns:1fr}}
.card{position:relative;--mx:50%;--my:0%;background:var(--white);border-radius:var(--radius);padding:2rem;display:flex;flex-direction:column;gap:.75rem;
  border:1px solid var(--line);transition:transform .6s var(--ease),border-color .6s var(--ease)}
.card::after{content:"";position:absolute;inset:0;border-radius:inherit;pointer-events:none;z-index:2;
  background:radial-gradient(280px circle at var(--mx) var(--my),rgba(var(--blue-rgb),.1),transparent 68%);opacity:0;transition:opacity .5s var(--ease)}
.card h3{font-size:clamp(1.3rem,1.6vw,1.6rem)}
.card p{color:var(--muted);margin:0}
.card .link-arrow{margin-top:auto;padding-top:.6rem}
.card__icon{width:26px;height:26px;color:var(--blue);transition:transform .55s var(--ease)}
.card__top{display:flex;justify-content:space-between;align-items:flex-start;gap:1rem;margin-bottom:.4rem}
.card__num{font-family:var(--font-title);font-weight:500;font-size:.875rem;background:var(--blue);color:var(--white);border-radius:5px;padding:.3em .55em;align-self:flex-start;line-height:1.2}
.card__tag{font-family:var(--font-title);font-weight:500;font-size:.85rem;border:1px solid var(--line);border-radius:999px;padding:.35em .85em;align-self:flex-start}
@media(hover:hover){
  .card:hover{transform:translateY(-4px);border-color:var(--blue)}
  .card:hover::after{opacity:1}
  .card:hover .card__icon{transform:translateY(-3px) rotate(-8deg)}
}
.card--dark{background:var(--black);color:var(--white);border-color:transparent;overflow:hidden}
.card--dark::before{content:"";position:absolute;inset:0;color:var(--blue);background-image:radial-gradient(currentColor 1.1px,transparent 1.2px);background-size:9px 9px;opacity:.7}
.card--dark > *{position:relative;z-index:1}
.card--dark::after{background:radial-gradient(280px circle at var(--mx) var(--my),rgba(255,255,255,.14),transparent 68%)}
.card--dark p{color:rgba(255,255,255,.72)}
.card--dark .card__tag{border-color:transparent;background:var(--blue)}
.section--dark .card{background:#0d0d0d;border-color:var(--line-dark);color:var(--white)}
.section--dark .card p{color:rgba(255,255,255,.66)}
@media(hover:hover){.section--dark .card:hover{border-color:var(--blue)}}
.card--wide{flex-direction:row;align-items:center;justify-content:space-between;gap:var(--sp-4);padding:clamp(1.8rem,3.4vw,3rem)}
.card--wide > div{max-width:62ch}
.card--wide h3{font-size:var(--h4);margin-bottom:.6rem}
.card--wide p{font-size:1.0625rem}
@media(max-width:860px){.card--wide{flex-direction:column;align-items:flex-start}}

/* Icon-Liste */
.ilist{list-style:none;margin:0;padding:0;display:flex;flex-direction:column;gap:.9rem}
.ilist li{display:flex;gap:.75rem;align-items:flex-start;font-size:1.0625rem;line-height:1.4}
.ilist svg{width:20px;height:20px;flex:0 0 20px;margin-top:2px;color:var(--blue)}
.ilist b{font-family:var(--font-title);font-weight:500;letter-spacing:-.02em;display:block;margin-bottom:.15rem;font-size:1.15rem}
.ilist span{color:var(--muted)}
.section--dark .ilist span{color:rgba(255,255,255,.66)}
.card--dark .ilist svg{color:var(--white)}

/* ---------- Problem-Sektion (schwarz, wie „Das Problem“ bei ADS24) ---------- */
.split{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:var(--sp-5);align-items:start}
@media(max-width:900px){.split{grid-template-columns:1fr;gap:var(--sp-4)}}
.split h2{max-width:15ch}
.split .lead{margin-bottom:var(--sp-4)}
.punch{font-family:var(--font-title);font-weight:500;font-size:var(--h4);letter-spacing:-.035em;margin-top:var(--sp-4)}
.bluebar{height:8px;background:var(--blue)}

/* ---------- Ablauf: blaue Paneele mit Oberflächen, stapeln sich beim Scrollen ---------- */
.panels{position:relative}
.panel{border-radius:var(--radius);overflow:hidden;display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);background:var(--blue);color:var(--white);margin-bottom:var(--sp-2);
  box-shadow:0 -10px 40px rgba(0,0,0,.08)}
@media(min-width:901px) and (prefers-reduced-motion:no-preference){
  .panels .panel{position:sticky;top:calc(var(--nav-h) + 2rem + var(--i,0) * 1.1rem)}
}
@media(max-width:900px){.panel{grid-template-columns:1fr}}
.panel__body{padding:clamp(1.75rem,3.4vw,3.2rem);display:flex;flex-direction:column;justify-content:center}
.panel__num{font-family:var(--font-title);font-weight:500;font-size:.95rem}
.panel__body h3{font-size:var(--h3);margin:.8rem 0 .9rem}
.panel__body p{color:rgba(255,255,255,.84);max-width:46ch;font-size:1.0625rem;margin:0}
.panel__body p + p{margin-top:.8rem}
.panel__art{position:relative;min-height:330px;background:#08080a;overflow:hidden;
  background-image:linear-gradient(rgba(255,255,255,.04) 1px,transparent 1px),linear-gradient(90deg,rgba(255,255,255,.04) 1px,transparent 1px);background-size:30px 30px;
  display:flex;align-items:center;justify-content:center;padding:clamp(1.25rem,2.4vw,2.4rem)}

/* dunkle Oberflächen in den Paneelen */
.ui{width:100%;max-width:520px;background:#131316;border:1px solid rgba(255,255,255,.1);border-radius:10px;color:#fff;font-size:.85rem;box-shadow:0 20px 50px rgba(0,0,0,.4)}
.ui__bar{display:flex;align-items:center;gap:.6rem;padding:.7rem .9rem;border-bottom:1px solid rgba(255,255,255,.08);font-family:var(--font-title);font-weight:500;font-size:.85rem}
.ui__bar i{width:8px;height:8px;border-radius:50%;background:#3a3a40}
.ui__bar i:last-of-type{margin-right:.3rem}
.ui__body{padding:.9rem;display:flex;flex-direction:column;gap:.55rem}
.ui__row{display:flex;gap:.9rem;align-items:center;border:1px solid rgba(255,255,255,.1);border-radius:7px;padding:.65rem .8rem;background:#18181c}
.ui__row small{flex:0 0 7.2rem;color:rgba(255,255,255,.45);text-transform:uppercase;letter-spacing:.06em;font-size:.68rem}
.ui__row span{flex:1;min-width:0}
.ui__row.is-focus{border-color:var(--blue);box-shadow:0 0 0 2px rgba(var(--blue-rgb),.35)}
.ui__row.is-focus span::after{content:"";display:inline-block;width:1px;height:1em;background:#fff;margin-left:2px;vertical-align:-.15em;animation:caret 1s steps(1) infinite}
@keyframes caret{50%{opacity:0}}
.ui__row em{font-style:normal;color:rgba(255,255,255,.55);font-size:.78rem;white-space:nowrap}
.ui__row .ok{width:16px;height:16px;color:#2fd06b;flex:0 0 16px}
.ui__foot{display:flex;justify-content:space-between;gap:1rem;flex-wrap:wrap;border-top:1px solid rgba(255,255,255,.08);padding:.65rem .9rem;color:rgba(255,255,255,.5);font-size:.74rem}
.ui__chip{display:inline-flex;align-items:center;gap:.4rem;background:var(--blue);color:#fff;border-radius:5px;padding:.25rem .55rem;font-size:.74rem}
.ui__chip svg{width:13px;height:13px;flex:0 0 13px}
.ui__btns{display:grid;grid-template-columns:1fr 1fr;gap:.5rem;margin-top:.3rem}
.ui__btns span{text-align:center;border-radius:7px;padding:.7rem;font-family:var(--font-title);font-weight:500;font-size:.85rem;background:#24242a}
.ui__btns span:first-child{background:var(--blue)}
.ui__live{display:inline-flex;align-items:center;gap:.45rem;color:#fff}
.ui__live i{width:8px;height:8px;border-radius:50%;background:#2fd06b;box-shadow:0 0 0 4px rgba(47,208,107,.18)}
/* Mini-Entwurf im dunklen Paneel */
.ui__draft{display:grid;grid-template-columns:1fr 26%;gap:.7rem;align-items:end}
.ui__screen{background:#f4f4f4;border-radius:7px;padding:.7rem;display:flex;flex-direction:column;gap:.45rem;aspect-ratio:16/10}
.ui__screen i,.ui__mobile i{display:block;border-radius:3px;background:#d9d9d9}
.ui__screen .t{height:9%;width:70%;background:#1b2a3a}
.ui__screen .t2{height:9%;width:48%;background:#1b2a3a}
.ui__screen .p{height:4%;width:80%}
.ui__screen .b{height:9%;width:26%;background:#c8893c}
.ui__screen .row{display:grid;grid-template-columns:repeat(3,1fr);gap:.35rem;flex:1;align-items:end}
.ui__screen .row i{height:70%;background:#e4e4e4}
.ui__mobile{background:#f4f4f4;border-radius:10px;padding:.5rem .4rem;display:flex;flex-direction:column;gap:.3rem;aspect-ratio:9/17;border:3px solid #2a2a30}
.ui__mobile .im{height:32%;background:#cfdbe6}
.ui__mobile .t{height:7%;width:85%;background:#1b2a3a}
.ui__mobile .p{height:4%}
.ui__mobile .b{height:9%;width:60%;background:#c8893c;margin-top:auto}

/* ---------- Pakete ---------- */
.pkg{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(0,1fr);gap:var(--sp-2);align-items:stretch}
@media(max-width:960px){.pkg{grid-template-columns:1fr}}
.pkg__main{padding:clamp(1.8rem,3vw,2.6rem);gap:1.1rem}
.pkg__main h3{font-size:var(--h3)}
.pkg__main hr{border:0;border-top:1px solid var(--line-dark);margin:.4rem 0;width:100%}
.pkg__main .btn-group{margin-top:auto;width:100%;padding-top:1rem}
.pkg__main .btn{flex:1}
.pkg__side{display:flex;flex-direction:column;gap:var(--sp-2)}
.pkg__side .card{flex:1;padding:1.7rem 1.9rem}
.note{margin-top:var(--sp-3);font-size:.9375rem;color:var(--muted);text-align:center}

/* ---------- Team ---------- */
.person{padding:0;overflow:hidden;gap:0}
.person__img{aspect-ratio:4/3;overflow:hidden;background:#ddd}
.person__img img{width:100%;height:100%;object-fit:cover;object-position:50% 30%;transition:transform 1.2s var(--ease)}
@media(hover:hover){.person:hover .person__img img{transform:scale(1.03)}}
.person__body{padding:1.8rem 2rem 2rem;display:flex;flex-direction:column;gap:.7rem;flex:1}
.person__role{font-family:var(--font-title);font-weight:500;color:var(--blue);font-size:1rem;letter-spacing:-.01em}
.person .card__tag{margin-top:auto}

/* ---------- Zahlen (SEO-Seite) ---------- */
.stat{padding:2.2rem 2rem}
.stat__n{font-family:var(--font-title);font-weight:500;letter-spacing:-.05em;font-size:clamp(3.2rem,5vw,4.8rem);line-height:1}
.stat p{font-size:1.0625rem}

/* ---------- Vergleich (SEO vs. Ads) ---------- */
.versus .card{padding:2.2rem}
.versus .card h3{font-size:var(--h4)}
.xlist{list-style:none;margin:.6rem 0 0;padding:0;display:flex;flex-direction:column;gap:.85rem}
.xlist li{display:flex;gap:.75rem;align-items:flex-start;font-size:1.0625rem;line-height:1.4}
.xlist svg{width:20px;height:20px;flex:0 0 20px;margin-top:2px}
.xlist--no svg{color:#b3261e}
.xlist--yes svg{color:var(--white)}

/* ---------- Checkliste ---------- */
.checks{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:.6rem}
@media(max-width:720px){.checks{grid-template-columns:1fr}}
.checks li{display:flex;gap:.9rem;align-items:flex-start;background:var(--white);border:1px solid var(--line);border-radius:var(--radius-sm);padding:1.05rem 1.2rem;font-size:1.0625rem;line-height:1.4}
.checks li::before{content:"";flex:0 0 20px;height:20px;border-radius:5px;border:2px solid var(--blue);margin-top:1px}

/* ---------- Angebots-Band auf Unterseiten ---------- */
.offer{background:var(--blue);color:var(--white);border-radius:var(--radius);padding:clamp(1.8rem,3.4vw,3rem);display:grid;grid-template-columns:minmax(0,1.3fr) minmax(0,1fr);gap:var(--sp-4);align-items:center;position:relative;overflow:hidden}
.offer::before{content:"";position:absolute;right:-5%;top:-30%;width:45%;height:160%;color:#fff;background-image:radial-gradient(currentColor 1.1px,transparent 1.2px);background-size:10px 10px;opacity:.22;
  -webkit-mask-image:radial-gradient(closest-side,#000,transparent);mask-image:radial-gradient(closest-side,#000,transparent)}
.offer > *{position:relative}
.offer h2{font-size:var(--h3);margin-bottom:.9rem}
.offer p{color:rgba(255,255,255,.86);font-size:1.0625rem;margin:0}
.offer .steps{list-style:none;margin:0;padding:0;display:flex;flex-direction:column;gap:.55rem}
.offer .steps li{display:flex;gap:.8rem;align-items:center;background:rgba(0,0,0,.18);border-radius:var(--radius-sm);padding:.8rem 1rem;font-family:var(--font-title);font-weight:500;letter-spacing:-.02em}
.offer .steps b{background:#fff;color:var(--blue);border-radius:5px;padding:.15em .5em;font-size:.85rem}
.offer .link-arrow{color:#fff;margin-top:1.2rem}
@media(max-width:860px){.offer{grid-template-columns:1fr}}

/* ---------- FAQ ---------- */
.faq{border-top:1px solid var(--line)}
.faq__item{border-bottom:1px solid var(--line)}
.faq__q{list-style:none;width:100%;cursor:pointer;text-align:left;display:flex;justify-content:space-between;gap:1.5rem;align-items:center;position:relative;isolation:isolate;
  padding:1.5rem 0;font-family:var(--font-title);font-weight:500;font-size:clamp(1.12rem,1.6vw,1.45rem);letter-spacing:-.03em;
  transition:padding-left .55s var(--ease),color .35s var(--ease)}
.faq__q::-webkit-details-marker{display:none}
.faq__q::before{content:"";position:absolute;left:-1.1rem;right:-1.1rem;top:.4rem;bottom:.4rem;z-index:-1;background:var(--blue);border-radius:8px;transform:scaleX(0);transform-origin:left;transition:transform .55s var(--ease)}
.plus{flex:0 0 auto;width:28px;height:28px;border-radius:50%;background:var(--blue);color:#fff;display:grid;place-items:center;transition:background-color .4s var(--ease),color .4s var(--ease),transform .6s var(--ease)}
.plus svg{width:14px;height:14px}
.faq__item[open] .plus{transform:rotate(45deg)}
.faq__a{padding:0 0 1.6rem;max-width:72ch;color:#4a4747;font-size:1.0625rem}
.faq__a p{margin:0}
.faq__a a{text-decoration:underline}
@media(hover:hover){
  .faq__item:hover .faq__q{padding-left:1.1rem;color:var(--white)}
  .faq__item:hover .faq__q::before{transform:scaleX(1)}
  .faq__item:hover .plus{background:var(--white);color:var(--blue)}
}
html.js .faq__a{overflow:hidden}

/* ---------- Laufband ---------- */
.marquee{background:var(--black);color:var(--white);overflow:hidden;padding:2.2rem 0 1.8rem;white-space:nowrap}
.marquee__track{display:inline-flex;gap:2rem;animation:slide 32s linear infinite;font-family:var(--font-title);font-weight:500;font-size:clamp(2rem,3.6vw,3.4rem);letter-spacing:-.04em}
.marquee__track--small{font-size:clamp(.95rem,1.2vw,1.1rem);letter-spacing:.01em;color:rgba(255,255,255,.55);animation-duration:40s;animation-direction:reverse;margin-top:1.1rem;gap:1.4rem}
.marquee__track span::after{content:"—";margin-left:2rem;color:var(--blue)}
.marquee__track--small span::after{content:"·";margin-left:1.4rem;color:rgba(255,255,255,.35)}
@keyframes slide{from{transform:translateX(0)}to{transform:translateX(-50%)}}
@media(prefers-reduced-motion:reduce){.marquee__track{animation:none}}

/* ---------- Abschluss mit Formular ---------- */
.closer{background:var(--black);color:var(--white);position:relative;overflow:hidden;padding:var(--sp-6) 0}
.closer::before{content:"";position:absolute;inset:0;color:var(--blue);background-image:radial-gradient(currentColor 1.3px,transparent 1.4px);background-size:10px 10px;opacity:.75}
.closer .wrap{position:relative;z-index:1}
.closer h2{max-width:18ch;margin:0 auto}
.closer .lead{color:rgba(255,255,255,.72);margin-top:var(--sp-3)}
.form{background:var(--white);color:var(--black);border-radius:var(--radius);padding:clamp(1.4rem,3vw,2.75rem);max-width:780px;margin:var(--sp-4) auto 0;text-align:left}
.form__title{font-size:clamp(1.5rem,2.2vw,2rem);margin-bottom:.35rem}
.form__sub{color:var(--muted);margin-bottom:1.5rem}
.form__row{display:grid;grid-template-columns:1fr 1fr;gap:0 1rem}
@media(max-width:700px){.form__row{grid-template-columns:1fr}}
.field{display:flex;flex-direction:column;gap:.4rem;margin-bottom:1rem}
.field label{font-family:var(--font-title);font-weight:500;font-size:.9375rem;letter-spacing:-.02em;transition:color .3s}
.field label small{font-family:var(--font-body);font-weight:400;color:var(--muted);font-size:.85rem;margin-left:.3rem}
.field input,.field textarea{background:var(--bg);border:1px solid var(--line);border-radius:var(--radius-sm);padding:.95rem 1rem;font-size:1rem;font-family:var(--font-body);width:100%;
  transition:border-color .4s var(--ease),background-color .4s var(--ease);-webkit-appearance:none;appearance:none}
.field input:focus,.field textarea:focus{outline:none;border-color:var(--blue);background:var(--white)}
.field:focus-within label{color:var(--blue)}
.field textarea{min-height:140px;resize:vertical}
.hp{position:absolute;left:-9999px;width:1px;height:1px;overflow:hidden}
.form .btn-group{margin-top:.5rem;width:100%}
.form .btn{flex:1}
.closer .form .ticks{font-size:.875rem;color:var(--muted);justify-content:center;margin-top:1.2rem}
.closer .form .ticks svg{color:var(--blue)}
.form__legal{font-size:.8125rem;color:var(--muted);text-align:center;margin:1rem 0 0}
.form__legal a{text-decoration:underline}
.form__status{margin-top:1rem;padding:1rem;border-radius:var(--radius-sm);font-size:.9375rem;display:none}
.form__status.is-ok{display:block;background:#eaf7ee;color:#136b2e}
.form__status.is-err{display:block;background:#fdeceb;color:#a11813}
.form__status a{text-decoration:underline}
.form.is-sending .btn{opacity:.6;pointer-events:none}

/* ---------- Rechtliches ---------- */
.legal{background:var(--white);border:1px solid var(--line);border-radius:var(--radius);padding:clamp(1.6rem,4vw,3.5rem);max-width:860px;margin:0 auto}
.legal h2{font-size:clamp(1.3rem,1.8vw,1.6rem);letter-spacing:-.03em;margin:2.2rem 0 .8rem}
.legal h2:first-child{margin-top:0}
.legal p,.legal li{color:#333;font-size:1.02rem;line-height:1.65}
.legal p{margin:0 0 .8rem}
.legal ul{margin:0 0 1rem;padding-left:1.2rem}
.legal li{margin-bottom:.35rem}
.legal a{color:var(--blue);text-decoration:underline;word-break:break-word}
.legal address{font-style:normal}

/* ---------- 404 ---------- */
.notfound{min-height:72vh;display:flex;align-items:center}

/* ---------- Footer ---------- */
.footer{background:var(--blue);color:var(--white);padding:var(--sp-5) 0 var(--sp-3)}
.footer__grid{display:grid;grid-template-columns:1.4fr 1fr 1fr 1fr;gap:var(--sp-3)}
@media(max-width:900px){.footer__grid{grid-template-columns:1fr 1fr}}
@media(max-width:560px){.footer__grid{grid-template-columns:1fr}}
.footer h4{font-size:1.25rem;margin-bottom:1rem}
.footer ul{list-style:none;margin:0;padding:0;display:flex;flex-direction:column;gap:.6rem;font-size:1.0625rem;color:rgba(255,255,255,.88)}
.footer ul a{display:inline-block;transition:transform .45s var(--ease)}
@media(hover:hover){.footer a:hover{text-decoration:underline}.footer ul a:hover{transform:translateX(7px)}}
.footer__brand{display:flex;align-items:center;gap:.7rem;font-family:var(--font-title);font-weight:600;font-size:1.8rem;letter-spacing:-.045em;margin-bottom:1rem}
.footer__brand img{height:36px;width:auto}
.footer__about{color:rgba(255,255,255,.88);max-width:34ch;font-size:1.0625rem}
.footer__bottom{border-top:1px solid rgba(255,255,255,.25);margin-top:var(--sp-4);padding-top:var(--sp-3);display:flex;justify-content:space-between;gap:1rem;flex-wrap:wrap;font-size:.9375rem;color:rgba(255,255,255,.85)}
.footer__bottom nav{display:flex;gap:1.4rem}

/* ---------- Animationen ---------- */
/* Überschriften: Wort für Wort aus einer Maske. Zwischen den Wörtern stehen echte
   Leerzeichen im HTML – die alte Seite hatte keine („WebdesignDarmstadt“). */
.w{display:inline-block;overflow:hidden;vertical-align:top;padding-bottom:.08em;margin-bottom:-.08em}
.wi{display:inline-block;will-change:transform}
html.js [data-split] .wi{transform:translateY(105%)}
html.js [data-split].is-in .wi{transform:none;transition:transform 1s var(--ease);transition-delay:calc(var(--wi,0) * 55ms)}
html.js .reveal{opacity:0;transform:translateY(22px)}
html.js .reveal.is-in{opacity:1;transform:none;transition:opacity .9s var(--ease),transform 1s var(--ease);transition-delay:calc(var(--rd,0) * 90ms)}
@media(prefers-reduced-motion:reduce){
  html.js [data-split] .wi,html.js .reveal,html.js .stage [data-b],html.js .stage .mock-phone,html.js .stage .stage__caption{transform:none!important;opacity:1!important;transition:none!important}
}

/* ---------- schmale Handys ---------- */
@media(max-width:560px){
  .ui__row{flex-wrap:wrap;row-gap:.25rem}
  .ui__row small{flex:0 0 100%}
  .ui__row em{flex:0 0 100%;white-space:normal}
  .ui__btns span{padding:.65rem .4rem}
  .form .btn__arrow,.card--wide .btn__arrow,.pkg__main .btn__arrow{display:none}
  .card--wide .btn-group,.card--wide .btn{width:100%}
}
@media(max-width:420px){.hero .cta-row .btn__arrow{display:none}.hero .cta-row .btn-group{width:100%}.hero .cta-row .btn{flex:1}}